Apply for teacher training
The mascot for Apply (and Manage) is a beaver named Brian Townley. We chose a beaver because we are building a complex service and delivering it in the rapid-flowing waters of the ever-changing initial teacher training market.
Find postgraduate teacher training
The mascot for Find is a canary. When we launched Publish we weren’t sure how much our recent integration with DfE Sign-in would work. Our first few providers were used as canaries to test if they could access service – we had many dead canaries until we got the process right and could roll out the service to everyone.
Publish teacher training courses
Pip the Publish penguin represents resilience and focus. In freezing temperatures, penguins rely on excellent teamwork by huddling together to keep warm. The heart celebrates the team huddling together to “give Publish some love”, while the bats are a reference to the wider service line. The igloos symbolise the building blocks of the API.
Penguins are streamlined, efficient and resourceful; just like we want to Publish to be.
Register trainee teachers
The mascot for Register is an octopus called Inky. We chose an octopus because they have multiple hearts which symbolises how multiple teams combined to form Publish/Register. Their many legs symbolise how we’re joining up many dots for internal and external stakeholders.
The team was formed during a period where they couldn’t be physically near, so just like an octopus, they reached with curiosity to connect with those around them.
Get Into Teaching
The mascot for Get Into Teaching is called Tian. We chose a mole due to the fact that we were beginning to open up more as a society, much like a mole surfacing from underground.
We chose the plaid shirt and mug due to the fact that several team members shared this ‘look’ as a profile picture on Slack.
We use Diginate to print our stickers using the following specifications:
- Vinyl stickers
- Individuals on a square backing